TEKNIK KEYWORD ASSOCIATION DALAM MELATIH KEPERCAYAAN DIRI UNTUK MENGATASI RASA GUGUP DALAM PUBLIC SPEAKING

Abstrak

Public speaking is a crucial communication skill that many individuals struggle with due to nervousness and lack of confidence. This article discusses the technique of keyword association as an effective method to overcome anxiety and build self-confidence during public speaking. Using a qualitative method through a literature study approach, various theories and studies were analyzed to explore the implementation and impact of keyword association in public speaking training. The results show that the use of keywords helps speakers organize ideas better, reduces fear of making mistakes, and enhances audience engagement. In addition, the practice of associating positive, simple, and personal keywords before and during the presentation significantly improves focus and mental readiness. This finding suggests that keyword association can be a practical and accessible strategy for individuals aiming to improve their public speaking performance and confidence.